Shark vs Dyson-In The News Again

Judge’s Ruling

The battle of  Shark vs Dyson recently came to a head in a Federal court. On March 11, 2015 A Federal Judge ruled against Dyson’s motion to stop Shark from claiming that their Shark Powered Lift Away vacuum “deep cleans carpets better than Dyson’s best vacuum.”

Judge Gottschall ruled that independent tests confirmed that the Shark Rotator Powered Lift-Away (Model NV650) out performed the Dyson Animal (DC65). That news was accompanied by a sixty page ruling.

You can read the full press release from PRNewswire here:


The J.D. Power 2015 Vacuum Satisfaction Study

Shark Rotator TruePet Powered Lift-Away

Dyson DC65 Animal CompleteThe same day another press release came from J D Power. This release showed the results from their J.D. Power 2015 Vacuum Satisfaction StudySM..  Again, Shark came out on top for the upright vacuums but Dyson came out on top for the canisters. Neither was too shabby. Both Shark and Dyson rated better than most in both their upright and canister vacuums.

In this study satisfaction was measured by focusing on six important elements  of the user experience. The study was done on both upright vacuums and canister vacuums. The things that they looked at were ease of use, features, performance, price, styling/appearance and warranty.

According to Christina Cooley who is the director of home improvement industries at J.D. Power:

“Manufacturers that focus more on differentiating through design and features and not focusing on performance and ease of use are missing an opportunity to satisfy customers.

“Customers are first and foremost looking for the vacuum to be easy to use, durable, and, most importantly, to have strong suction power. When considering these drivers, it is not surprising that upright vacuums achieve slightly higher levels of satisfaction than canister vacuums.”

You can read the entire article here:

What does all this mean for the average consumer?

Basically it means that the two power houses are battling with all their best innovation to bring you the consumer the very best that they can bring. The competition brings the cost down for you and brings up the quality.

Consumers simply want things that work and work well. They want them to be easy to use, durable, and do a great job. A while back I wrote a personal review on Dyson Vs Shark. I had both brands in my home and found them both to be very efficient. I was actually surprised at how well  the smaller Shark compared with the larger and much more expensive Dyson. I have now used both vacuums for several years and have no complaints with either of them. Which do I use the most often? It turns out that the smaller Shark is easier to use in my home so it gets used the most.

My daughter-in-law also has both brands and she has a cleaning business. Because her Dyson has a wider path she is able to do her cleaning quicker with it in larger homes and businesses. My house is smaller and there is lots of furniture to get around. I have a friend who is elderly and frail. She has chosen a light weight stick vac for her home.

Both brands have quite a few models from which to choose. It all depends on the consumers needs as to which machine would be better for them. There are light weight models, stick models, hand held models, canister models and of course, a variety in upright models as well. No matter what your cleaning needs there is sure to be something that is right for you.

Click Here to view some models for both Shark and Dyson on Amazon.

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